About Us
Meet the Specialist Behind Wolf Digital Marketing
A UK SEO, GEO, and AI visibility specialist agency – named for expertise, not an anonymous account team- backed by 14+ years in digital marketing.
Our Story
From in-house SEO to AI visibility specialist
Wolf Digital Marketing was founded by Luciane Barbosa, who brings 14+ years of digital marketing experience and 10+ years specialising in SEO – including in-house roles as SEO Manager at Whirlpool and Head of SEO at Williams Commerce – to every engagement.
Based in the UK, Luciane built Wolf Digital Marketing around a simple idea: businesses deserve a named specialist who understands their goals, not a rotating account team working from a generic playbook.
As search itself has changed – from ranked links to AI-generated answers – that specialism has evolved too, from traditional SEO into GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation), built on the same foundation of technical rigour and genuine content expertise.
How we work
A published methodology, not a black box
Consulting Services
You work directly with Luciane, not a junior account handler reading from a script.
Research & Insights
To give you the best organic growth plan possible, we conduct extensive market & audience research.
Brand Strategy
We create a bespoke organic growth plan based on your unique needs and requirements.
Superior Performance
The VISIBLE Framework™ is publicly explained, so you know exactly what you’re paying for.
Industry Top Experts
Work with a team of experts who know what it takes to deliver organic growth results and AI visibility.
Extra Hands When Needed
A trusted freelance network is called on for larger projects – Luciane remains your constant point of contact throughout.
How We Can Help
SEO
Technical SEO, content, and authority building that gets you found on Google – and sets up everything else.
GEO
Get cited by ChatGPT, AI Overviews, Perplexity, and more – be found where your audience is searching for your services.
AEO
Win featured snippets, AI Overviews, and voice search – the direct-answer formats SEO alone doesn’t cover.
Experience you can trust
Strategy backed by execution
Not a strategy deck handed over and left to gather dust — the same team plans and delivers.
14+ yrs
in digital marketing
10+ yrs
specialising in SEO/GEO
4 markets
UK – US – AU – ZA
Get started
Ready to work with a named specialist?
Book a free consultation and let’s talk about where SEO, GEO, and AI visibility fit into your growth plan.
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